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18–35s
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Pattern Interrupt → List

Break the scroll in the first 3 seconds with something the feed does not expect, then deliver a tight numbered list.

Beat sheet

The structure that holds attention.

  1. 0–3sPattern interrupt
    Odd visual, abrupt cut, or a claim that contradicts what the viewer assumes. No soft intro.
  2. 3–6sPromise the list
    Name the payoff and the count. Example: “3 edits that made this clip hit 2M.”
  3. 6–28sFire the list
    One beat per item. On-screen number, one concrete action, cut. Keep each item under ~5s.
  4. Last 4–6sCTA
    One ask: save, follow for part 2, or duet with their version. Say it once.

Why it wins

The part that is not luck.

The interrupt buys attention; the numbered list gives the algorithm a clear completion curve and gives the viewer a reason to rewatch.

On-screen numbers plus short cuts keep retention above the mid-video drop.

CTA: Save this / follow for the next format.

Remake prompt

Paste this into your tool.

Make a vertical short (9:16) using the Pattern Interrupt → List format.

Topic: [YOUR TOPIC]
Audience: [WHO IT'S FOR]
Length: 18–35 seconds

Structure:
1. 0–3s — Pattern interrupt: open on a visual or line the feed does not expect. No greeting.
2. 3–6s — Promise: “Here are [N] [specific things] that [result].”
3. Middle — Deliver [N] items. Each item: big on-screen number, one concrete tip, hard cut.
4. Close — One CTA only: save, follow, or stitch.

Voice: direct, second person, concrete numbers over adjectives.
On-screen text: short labels, not full sentences.